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The first Vice President of Marketing Intelligence in the Warner Music Group in New York, New York 501408
This is a full -time job
a description:
In the Warner Music Group collection, we are universal group of music makers, music lovers, technology creators, inspiring project owners, changing games for games and emotional team members. Here, we transform dreams into stardom and masses into fans. We are guided by three basic values ​​that support everything we do in all our various works:
• curiousity: We do our best when we immerse ourselves in culture and penetrate the barriers. Curiosity is the driving force behind creativity and creativity. It nourishes innovation, and innovation is the key to our future.
• cooperation: Making music and bringing it to the world is everything about the power of originality that it enlarges with teamwork. A great idea, like a great song, travel globally. We ignite feelings and build communications through our diverse society of artists, song writers, partners and fans.
• commitment: We follow the excellence of our team and our talents. Everything begins in music with a jump in the unknown, and we are committed to preserving faith, acting with integrity, and providing our promises.
WMG is home to a wide range of artists, musicians, and song writers who feed our success. This is why we are committed to creating a work environment that appreciates everyone and actively respects everyone. We encourage applications from people who have a wide range of backgrounds and experiences.
Think about a profession in WMG and get the best in the worlds – an innovative global music company that retains the creative spirit of an intelligent independent.
Job name: SVP, marketing intelligence
Your role:
SVP, Intelligence (MI) is responsible for building marketing intelligence as a new major through Warner Music’s global operations, and supervises data analysis and strategic application to inform and improve marketing efforts.
This role is pivotal in converting data into viable visions, which allows the marketing team to make decisions that depend on data that drive the artist’s brand growth, improve fans’ participation, and enhance comprehensive marketing performance.
The role will be responsible for leading the WMG data approach to support both brand marketing and performance by our full suppression of marketing activities.
The Mi president will closely participate with the regional marketing heads of Latam, Emea, APAC and Noraam to ensure that all local and regional marketing delivery is supported by data. The Mi leader is expected to build teams within each regional marketing group.
Here you will reach:
Marketing data strategy and transform it
• Build a new marketing intelligence specialization throughout WMG, serves all global, regional and local marketing teams with data -based visions. The team’s specialties will include audience visions, marketing analyzes (including performance marketing), artist growth, and brand strategy.
• Providing a new model for global and regional employees that provides a more uniform approach to Mi services. This includes evaluation, selection from the current talent group, and identifying gaps in skills and abroad employment.
• Determining work operations and liability lines between the Marketing Intelligence Group, and the main stakeholders XFN (central business intelligence, technology, finance, WMX), as well as other data scientists in the WMG group.
Leadership:
• Building and leading a team of high performance specialists in London, Hong Kong, Miami, New York and Los Angeles are able to serve a wide range of stakeholders.
• Ensuring communication, partnership and transparency throughout the team, despite the restrictions of the area of ​​time and location.
• Enhancing a and supportive and supportive team environment that supports growth and learning.
The audience’s visions
• Select the global approach to WMG to use audience visions, with consumer concentration and artist. This includes identifying the basic methodologies of the applicable application, and data platform options (in partnership with XFN stakeholders).
https://www.entertainmentcareers.net/warner-music-group/senior-vice-president-of-marketing-intelligence/job/501408/?utm_source=twitter&utm_medium=social&utm_campaign=HootSuiteRSS&utm_content=119



