About Quidax

Quidax is where money meets limitless possibilities. We make it very easy for individuals, businesses and fintech companies in Africa to access cryptocurrencies. Our goal? Providing real value to our customers today while shaping the future of money

About the role

We are looking for a Numbers-obsessed, globally driven VP of user acquisition and growth To own and expand Quidax’s user base across Africa and beyond. You’ll create high-performance acquisition engines across paid, organic, and crypto channels, making sure we don’t just grow quickly – but profitably, too.

This role is not about running campaigns for fluff metrics. It’s about building sustainable growth loops, owning CAC and LTV, and turning acquisition into a repeatable, scalable machine.

If you have successfully managed large-scale acquisition programs and feel comfortable working in fast-paced, data-driven environments, especially in Web3 or fintech, then this role is literally in your pocket.

Key results (first 6-12 months)

Your success will be measured by what you deliver:

1. Day traders: Grow active traders daily.
2. Monthly Active Users (MAUs): A measure of the number of monthly active users.
3. transformation: He increases Sign up for your first trade conversion.
4. save: raises Monthly retention.
5. Revenue growth: Contribute directly to increasing revenues.
6. market share: Create Quidax as a Top 2 of the most popular and used exchanges.

Success metrics/KPIs

• Daily Active Traders (DAT)
• Monthly Active Users (MAU)
• Registration → First Trade Conversion %
• Retention rate (30 days, 90 days)
• CAC (Customer Acquisition Cost) and LTV (Lifetime Value)
• Market share (brand awareness + turnover vs. competitors)
• Revenue contribution through growth channels
• Contribution to trade volume

Core Responsibilities (How You Will Win)

• Growth Strategy: Design and implement a performance-driven growth plan across the Retail and VIP segments, aligned with Quidax WIGs revenue streams.
• Acquisition drivers: Build and scale acquisition channels (affiliate programs/KOLs, referrals, content, WhatsApp/Telegram growth rings, merchant networks, university ambassadors, community-led initiatives).
• Activation and conversion: Reduce friction during setting; Optimize your conversion funnels to attract more first-time deals.
• Retention and loyalty: Build engagement loops (gamification, habit-forming features, anniversary moments, rewards).
• Data-driven decisions: Use cohort analysis, A/B testing, and funnel metrics to optimize spend and impact.
• Arabization: Benefit from cultural insights, FX dynamics and informal trading behaviors unique to African markets.
• Partnerships: Unleash high-impact distribution through telcos, fintech apps and informal trading hubs.
• Mindshare Brand: Collaborate with marketing to make Quidax one of the Top 2 Most Recalled Cryptocurrency Brands in Nigeria.
• Team leadership: Build, coach and inspire a high-performance growth team.

Job requirements

Skills and experience

A must have

• Proven track record of scaling users/customers in a consumer product.
• Delivery date Performance-based growth KPIs (Acquisition, Conversion, Retention, Revenue).
• Data-Driven Operator: Strong in conversion funnel analysis, CAC/LTV modeling, and cohort analysis.
• Execution Edge: knows how Getting things moving quickly with limited resources.
• Leadership: Experience building and leading a multi-disciplinary growth team.

Reports line

You will report directly to coo,Work closely with product, marketing and operations leadership.

Why Quidax

At Quidax, we are building the future of finance in Africa through cryptocurrencies. You’ll have the freedom to innovate, the space to lead, and the support to build something truly scalable. If you’re ready to build an engineering organization that delivers excellence at scale, let’s talk.

What’s in it for you

When you join Quidax, you don’t just get a job — you move into a bold, remote-first community that builds for the future. Here’s what you get:

💰 Fair pay + ownership

• A competitive salary based on your skills and experience; Annual merit-based reviews to keep your growth visible and rewarded

🚀 Real growth

• Annual performance reviews + clear promotion cycles; Recognition for great work – from shoutouts to special rewards
• Personal Development Fund (courses, books, conferences); Study leave so you can keep learning

🧘🏾 The work that suits you

• Fully remote forever + flexible hours

❤️ A vacation that respects life

• Unlimited paid leave + Nigerian National Holidays
• Parental leave, illness, compassion and life events – we have you covered

🌍 Connection that feels real

• Quarterly remote team hangouts + annual offsite; Interest-Based Communities (SIGs)
• Regular Participation Surveys – Your voice matters
• Health and life coverage in selected locations

tl;dr:

You’ll do meaningful work, grow quickly, and have the flexibility to live your best life — all while building something big with people who care about you.

Let’s build the future of finance together 💜

How to apply:

We love seeing apps that speak directly to us. It’s easy for your app to get lost in a sea of ​​generic apps, especially when we’re sorting through dozens of them. So, make your product stand out! Show us your personality, your passion, and why you’re the perfect fit. We appreciate the effort it takes to create something thoughtful and unique.

If you move to the next stage, you will likely be given a pre-interview questionnaire. Think of it as an opportunity to show us how you would approach the challenges we face here at Quidax. Imagine that you are already part of the team and tell us your thought process while tackling the problems we throw your way.

What our hiring process looks like

It’s a five-step process!

✅ 1. Communicate first (with the recruiter) – 30 minutes
Let’s talk about your experience, your story, and how you might fit into Quidax.

✅ 2. Business case study – Timing varies
Work through a practical scenario – show us your thinking.

✅ 3. Technical interview – 60 – 90 minutes
Show us how you solve problems, live!

✅ 4. Team Chat – 30 minutes
Chat with the team you will be working with

✅ 5. Cultural Chat – 45 – 60 minutes
Learn about the Quidax culture and the people you will be working with.

Stay in touch with Quidax during LinkedIn and Instagram To get the latest updates.