The role

The CRM Administrator is responsible for creating and implementing CRM communications plans to help the University achieve its ambitious student recruitment goals. The post holder will provide advice on communication with applicants and incoming students to key stakeholders across the university based on data, evaluation and sector insights. They will play a key role in continually developing the CRM team’s operations, and applying creative solutions to problems.

What will you do?

Produce, review and improve CRM communications plans, tailored to meet the needs of each audience and for University activities such as admissions course and events.

Create complex data filters to identify audience segments and assign them to relevant emails, ensuring accuracy at all times.

Monitor and analyze results (e.g. impact of A/B testing on click-through rates) and report regularly to CRM Manager and key stakeholders; Work results feed back into communication plans as part of a ‘develop and improve’ approach.

Receive new communications requests from across the University and recommend the best approach to delivering, budgeting and negotiating the communications needs of individual stakeholders within the existing CRM plan.

You must apply then

You have:

• Experience planning and developing a structured communication plan for a variety of audience segments.
• Ability to work collaboratively and negotiate with people at all levels.
• Ability to effectively prioritize and meet deadlines in a pressured environment.
• Excellent attention to detail.

Additional information

Contract type: Fixed-term contract (09/29/2025 – 09/28/2026) / Full-time (35 hours)

Work style: The working pattern for this role is mixed. You will have the option to work from home on Tuesdays, Thursdays and Fridays.

This announcement will close at 23:59 UK time on Wednesday 22 October.

Interviews are expected to take place W/C on Monday, November 3, 2025.

For informal enquiries, please contact Abi Smithson – abi.smithson@bristol.ac.uk

If you would like to do the role part time or job share Please highlight this in your application including the number of hours you are available. We do everything we can to accommodate flexible working arrangements including part-time hours although we cannot guarantee this will be possible for all positions.

Our strategy and mission

We have recently launched our website strategy Through 2030, we link our mission, vision and values ​​together.

The University of Bristol aims to be a place where everyone feels able to be themselves and do their best in an environment An inclusive work environment where all colleagues can thrive and reach their full potential. We want To attract, develop and retain people With different experiences, backgrounds and perspectives – especially people of colour, LGBT people, and people with disabilities – because diversity of people and ideas remains integral to our distinctiveness as a global civic institution.