APTOS employed the marketing manager, Shelby platform. United States/Global (remote)

APTOS employed the marketing manager, Shelby platform. United States/Global (remote)
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APTOS employed the marketing manager, Shelby platform. United States/Global (remote)

Aptos is Blockchain of people on a mission to help billions of people achieve global and fair access to decentralized assets in a safe and developed way.

We founded some of the original creators and conservatives who searched, designed, and building Diem Blockchain to serve this purpose, we have made several years in this task. We believe that the Diem Open source technology that we have developed is an important basis for the safe and developmental web3 world where each individual has more chances of growth and access to financial assets with lower fees and less brokers.

Aptos (OHLONE For “The People) includes our mission and morals for the reason for our construction.

As the marketing manager, you will have the strategic vision, operational implementation and team growth for all marketing functions that support Shelby. You will be a great pioneer that contributes to the broader company, payment, awareness, adoption of the platform, and construction of a developmentable marketing machine. You will participate throughout the product, engineering, BD/PartnerSHIPS, community and executive leadership to provide high -impact programs that move the main standards.

You should be comfortable in mystery, wrap the sleeves, and also think about several quarters.

Main responsibilities

Strategy and sites

  • Determine and have a brand mode, messaging engineering, and Silby’s narration in the Web3 / Creator infrastructure.
  • Performing competitive analysis, market research, customer and developers ’visions to discover white space and positioning opportunities.
  • Develop a long -term marketing road map that is in line with the company’s goals, OKRS, and the targets of revenue/protocol.

Demand and growth generation

  • Keep (and create when necessary) all marketing channels (X, LinkedIn, YouTube) Work along with a marketing agency.
  • Main performance marketing (paid, growth rings, referral, and partnerships) to generate high quality acquisition, experience, use, improve CAC, LTV paths, and conversion.
  • Design and implementation of multi -channel campaigns (paid, content, SEO/SEM, Social, effect, email, online seminars, events) to build full demand.
  • A/b testing messages, channels, creativity and user flows; Apply data -based accuracy to improve conversion rates and investment returns.

Content and intellectual leadership

  • Supervising the content strategy (blog, white papers, interruptions, video, online seminars) that raise the brand for Chilby and learning developers, creators and ecological system partners.
  • Driving with public relations, acquired media, and analysts covering a chilby as a leading solution in the field of decentralized storage.
  • I have the novel about the complex technical features, and translated it into convincing novels of the targeted personality.

Society, environmental system and partnerships

  • Building and sponsoring relationships with developers, creative, media platforms, ecosystem partners, and open source shareholders.
  • Hackathons, Grants, Ambassador Programs, Common Integration) to encourage the effects of adoption and network effects.
  • Cooperation with partner teams and BD teams to participate in creating marketing initiatives and amplifying access through alignment partners.

Leading the team and its operations

  • Her rental, his teacher, expansion of the multi -functional marketing team (products marketing, growth, content, society).
  • Determine and operation of marketing, tools and systems (analyzes, CRM, OPS Marketing).
  • Managing the relationships of the seller and budgets, ensuring the return on investment and harmonizing the strategic priorities.
  • Align Marketing OKRS with the company’s goals, quarterly connections, expectations and reports.

Standards and accountability

  • Determine and track the main performance indicators (KPIS) by repression (consciousness, acquisition, activation, retaining, conversion).
  • Create information boards and report rhythm and data governance to ensure marketing decisions are based on standards.
  • Customize special budget, prediction and measure the effect of marketing investments.

Qualifications and experience

Required (Senior / Director):

  • 5+ years of marketing experience, with great experience in B2B, Saas, platform, developer, or technical marketing.
  • 2+ years in the leadership or senior individual shareholders possess and implement the full marketing strategy.
  • The experience of launching new products or platforms, perfectly in startup, early stage environment or a high -growth company.
  • Deep familiarity with Web3 or Blockchain or ecosystems of adjacent technology (such as creative platforms, decentralized infrastructure).
  • A record installed in growth / demand, content marketing, product marketing, or ecosystem marketing.
  • Skills of narrating strong stories and the ability to simplify the technical complexity of the various masses.
  • The experience of managing the marketing team and directing the medium level marketers.
  • Comfortable work in mystery, repetitive environments, and scaling processes from scratch.
  • A strong analytical mentality, the ability to dive into data, and to translate visions into work.

Favorite / cute to be:

  • Experience or marketing infrastructure or protocol products at Web3.
  • The current network in creative, media or decentralized content communities.
  • Experience with developed marketing or growth led by society.
  • Influence with the outstanding incentives models, DAO, grants, or encryption economics.
  • Some technical fluency (confrontation API, smart nodes or integration at the protocol level).

What will you gain

  • The opportunity to build and form a marketing organization from A to Z.
  • A clear leadership role with the strategic influence at the executive level.
  • The real effect on adoption, narration and growth to solve pioneering decentralized storage.
  • Exposure to WEB3, the developer’s ecosystem, and creative infrastructure.
  • Competitive compensation, grants, distinctive symbol grants, benefits, and a job dependent on the task.

Our benefits

  • 100 % insurance coverage for medicine, dental and vision for you and your destitutions (United States employees)
  • The equipment you choose
  • Flexible vacation time, 11 holidays, and the days of the floating company
  • Competitive salary
  • Grant a protocol code
  • 401K identical (US employees)
  • Fun and comprehensive events for the personality and digital

APTOS is obligated to diversity in the workplace, and we are proud to be an equal employer. We do not rent on the basis of race, color, religion, belief, sex, national origin, nationality, age, deficit, veteran position, marital status, pregnancy, parents, sex, sexual expression, identity, sexual orientation, or any other basis protected under local, governmental or federal law. All employment is determined based on qualifications, entitlement and commercial need.

We are committed to providing a safe and safe employment process for all applicants. Unfortunately, there are individuals who may try to impersonate APTOS or our employees for fraudulent purposes.To protect yourself, please be aware of the following:

  • we will never Ask you to pay of any kind during the application process or the movement, including back check fees, training or equipment.
  • we will always Contact you using the official email field.
  • we will never Request your personal financial information, such as the social security number or bank account details, during the initial stages of the application, via e -mail, or video/audio call when moving.

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https://cryptojobslist.com/jobs/marketing-director-shelby-platform-us-global-remote-at-aptos

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